Welcome to Duffy, Georgia: Where was Heels filmed?

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The Starz Network eight-episode show revolves around the world of professional wrestling, focusing on a family that owns a small promotion, the Duffy Wrestling League.

Set in the fictional town of Duffy in Georgia, Heels was filmed in and around Atlanta.

Where is Heels filmed

Stephen Amell (Green Arrow on The CW superhero series Arrow) plays Jack Spade, who leads the family business performing as a "heel", the wrestling bad guy or villain. His brother Ace, played by Vikings' Alexander Ludwig, is the local star, acting as a "face", the hero.

Completing the main cast are Alison Luff as Jack's wife, Staci Spade, Kelli Berglund as valet and Ace's love interest, Crystal Tyler, and Mary McCormack as Willie Day, the Spade brother's business partner.

Atlas of Wonders has tracked down the real filming locations where the Duffy Wrestling League takes place:

The town of Duffy, GA

Heels city in Georgia
The village of Palmetto, located 25 miles south of Atlanta in Fulton County doubles for most of the locations set in Duffy.

The church where family and friends attend the service at the beginning of the pilot episode, "Kayfabe", is the First United Methodist of Palmetto.
(You can open all the locations on Google Maps by clicking on the links below in the captions ↴)
Image courtesy of Starz - Map

Duffy Water System
The Duffy Water System shown in the establishing shots is actually the Palmetto Water System tower, situated near the church downtown.

This historical town, which had three cotton gins and two cotton warehouses, is located on the Atlanta and West Point railroad line.

The 2023 Netflix movie with Christian Bale Harry Melling The Pale Blue Eye is set in West Point.

Duffy Georgia
The Duffy Wrestling League headquarters is located under the Spurlin Water Tower at the Palmetto Cotton Mills.

The exterior scenes were filmed here on location, but, as you can see, the top of the old Duffy Railyard depot was made using some digital magic and building a section of the facade.
Image courtesy of Starz and Google Maps

Duffy Wrestling League
We reckon that the interior of the wrestling arena was filmed on a soundstage at the studios in Atlanta, with the top windows added via CGI.

However, the set of the ring seems inspired by the old Pullman Yard in the Kirkwood neighborhood of Atlanta, pictured at the bottom.

This 27-acre property used to be a large workshop to repair railroad sleeper cars. In 2017, this place was acquired by a company to redevelop it into a commercial and residential area.

This place has been featured as a filming location in many productions, including The Falcon and The Winter Soldier, Baby Driver, and Boss Level.
Image courtesy of Starz and Thomas Hawk - Map

Heels series location
Some more scenes in the town were filmed in Palmetto, including the scene pictured, where the kids are scared of Jack Spade, filmed at the 1918 railroad underpass.
Image courtesy of Starz - Map

Heels house
Both the interior and exterior scenes of the Ideal Sports Bar from the second episode, "Dusty Finish", were filmed in a real pub located at 1953 Lakewood Avenue SE in Atlanta.
Image courtesy of Starz - Map

Big Nick's Place
Now permanently closed, Big Nick's Place was a grimy diner located at 2665 E Point Street in East Point.
Image courtesy of Starz - Map

Piggly Wiggly Express
The Piggly Wiggly Express is the same store from Stranger Things, where El goes shopping for Eggo waffles, located at 504 Center Street in Palmetto.
Image courtesy of Starz - Map

Lithonia Main Street
The scene pictured from episode four, "Cutting Promos", with Crystal and Bobby Pin (played by Trey Tucker) was recorded in Lithonia's Main Street.
Image courtesy of Starz - Map

Florida Wrestling Dystopia FWD
Also in the fourth episode, the motel where Wild Bill (played by Chris Bauer) is staying is the Cheshire Motor Inn located at 1865 Cheshire Bridge in Atlanta.

The Cheshire Motor Inn was also featured in Clint Eastwood's 2018 film The Mule and in the 2020 Netflix film Hillbilly Elegy.
Image courtesy of Starz - Map

Heels hotel location
In episode five, "Swerve", Bill holds a press conference at the stunning interior hall of the Atlanta Marriott Marquis hotel.

The famous atrium of this 52-story hotel in Atlanta was also featured in the 2017 Marvel film Spider-Man Homecoming and the 2021 Marvel series Loki.
Image courtesy of Starz - Map

Heels House
Charles Gully's Mansion from episode seven, "The Big Bad Fish Man", was filmed at the insane Rick Ross Mansion located between Atlanta and Fayetteville in a massive 235-acre estate.

This opulent villa, considered the biggest single-family home in Georgia, boasts 12 bedroom suites, 21 baths, a total of 109 rooms, and a swimming pool with a capacity for more than 350,000 gallons, one of the largest private pools in the whole country.

The house doubled as the Royal Palace of Zamunda in Eddie Murphy's 2021 movie Coming 2 America.
Image courtesy of Starz - Map

Jack's wife, Staci Spade, sings the American anthem at the Georgia State Rodeo Championship.

Following the lead of the A-Scene Facebook group, we discovered that this scene series was filmed at the Cumming Country Fair and Festival grounds.
Image courtesy of Starz - Map

Heels drehorte
But where is the South Georgia State Fair arena from the finale?

Can you help to improve this article about the filming locations of Heels? To complete and correct this report, any feedback, info, or images that you may have are more than welcome, thank you!

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1- Worried in Georgia - August 24, 2021 at 7:39 PM
One scene was filmed at The Rick Ross Mansion because my husband was in the pool scene. This scene has not aired yet.

2- Anonymous - Feb 10, 2022, 9:07 AM
The baby baptismal party in episode 6 was filmed off Hutchenson Ferry Road across from Cochran Mill Road. I know this b/c it's less than a mile from my house, and that day I saw them putting up the pink balloons for the set.

3- Anonymous - Mar 31, 2022, 7:15 AM
My fiance and I are in our jeep at a stop sign in season 1 episode 1. We both work in Palmetto.

4- Anonymous - Aug 18, 2022, 8:52 AM
The fair location looks like the Gwinnett Arena.

5- Anonymous - May 3, 2023, 11:49 AM
The baseball stadium from episode 6 was filmed at Coolray Field in Gwinnett County.

6- Anonymous - Jun 11, 2023, 8:41 PM
The DXL headquarters wasn’t just done with digital effects. They actually built the large facade on the front of the old factory. I was up for a month or so during filming. I know this because I live in Palmetto and saw it all going on.

7- Anonymous - Sep 7, 2023, 5:31 PM
I live in Ohio next to a small town named Duffy on the Ohio River.


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